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Online dating is also relatively popular among the college-educated, as well as among urban and suburban residents.
And 38% of Americans who are single and actively looking for a partner have used online dating at one point or another.
One in ten Americans have used an online dating site or mobile dating app themselves, and many people now know someone else who uses online dating or who has found a spouse or long-term partner via online dating.
General public attitudes towards online dating have become much more positive in recent years, and social networking sites are now playing a prominent role when it comes to navigating and documenting romantic relationships.
Half (54%) of online daters have felt that someone else seriously misrepresented themselves in their profile.